Dan League of Ngage Wifi - Blog Posts

See our Blog http://ngagewifi.com/blog/

Fan Clubs

Fans should get your warmest welcome! Right?

Have you ever thought you were close to someone only to discover that maybe the feeling wasn't mutual?
Do you want your Fans to feel this way?
Well you're probably making them feel this way without realizing it.
Do you want to give Fans the same benefits as everyone else who walks into your business?
Don't they deserve more?

Product Features

Trends with in-store engagement

Businesses are seeking ways to leverage social media and reduce spend on traditional marketing.

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Trends with in-store engagement

After chasing 'Likes', businesses now want to know who these 'Likes' are and how to turn them into loyal customers.
With the growth of mobile devices and wearables that consumers use to stay connected, retailers have expanded the use of mobile devices and tablets has increased dramatically as well - adding new features at the point of sale.
But... NONE of the social networks provide a SIMPLE way to recognize and reward fans and followers IN-STORE.
So we invented it.

It's EASY... really easy for customers

Aren't we forgetting the most important step here - making it easy to join? Think about any other loyal program offered and how cumbersome it was - download this, sign up here, count this...

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It's EASY... really easy for customers

So you're a frequent customer. Today you see a poster for a special Fan Club discount. Join Now
It's really simple to use which ensures a HIGH signup rate and simplifies in-store engagement. Just 3 steps...

1. Customer 'Likes' your Fan page and registers their mobile number. Test it out here.
2. Business enters the customers' mobile number at the point of sale to verify they're a Fan.
3. Customer enjoys a Fan Club benefit and a check-in is posted on their wall.

No sign up, no card, no app. How much easier can it get? And most importantly, the customer experience is FAST!

Redemption is even easier! And faster!

This is where most loyalty program fail - customer redemption and point-of-sale confusion. Sound familiar? Fan Clubs simplifies the process and allows for immediate implementation without having to train your staff! No integration needed - works with any POS, PC, or tablet with internet access.

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Redemption is even easier! And faster!

So you've implemented your expensive hardware, trained your staff but the customer can't find the offer and everyone is frustrated. There goes your new loyalty marketing strategy right?
With Fan Clubs it's just too simple to be true..

1. Staff asks for customers' mobile number.
2. Verify membership using the POS check-in application for your business (only a browser is required).
3. Applies the discount or special offer. Done!

1. Test it out here.
2. Enter the number that you used if you joined via the test earlier. Make sure you replace the US country code (the '1' to the left of the mobile number) with your own country code if you're using a mobile from another country).

Get closer to your customers

Your social media awareness increases immediately. Get social media buzz whenever a promotion is redeemed.

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Get closer to your customers

Each time the cashier enters the fan's mobile number at the point of sale, a check-in is posted on the FAN's wall. That's right on THEIR wall which immediately boosts your awareness and reach. Paid advertising boosts visibility of the wall post among their friends for a viral effect and some of them even circle back to join your Fan Club outside of your venue.
Now when have you ever been able to get a new loyalty club member OUTSIDE of your venue?
p.s.: the paid ads are bundled in the Fan Club service so you're getting advertising AND the loyalty app all inclusive. Does any other app or hardware do this for your business?

What's your Fan value?

We surveyed businesses offering Fan Clubs and 86% say they tend to visit more often. Do you know the value of your virtual Fans?

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What's your Fan value?

In a survey amongst 100 F&B outlets running its Fan Clubs on Facebook loyalty solution, the true value and importance of virtual Fans is realized.
56% say they would spend more at outlets with Fan Clubs but more importantly 67% say they are less likely to visit an outlet without one.
What's the value of a virtual Fan?
Outlets using Fan Clubs are getting up to 5x increase in repeat sales, 7x increase with fan acquisition rates and 10x increase with word of mouth coverage. How much value would this be to YOUR business?
Other key findings include:

• 96% of members say it is easy or very easy to join Fan Club
• 92% say the checkout process is fast .. and easy
• 87% prefer Fan Club over a traditional membership card

Fan Clubs vs. Loyalty Programs

Expensive. Slow to implement. No 3rd party branding. Less Confusion. And did we say....

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Fan Clubs vs. Loyalty Programs

The proof is in the pudding so the saying goes. If the actual results and value of Fans wasn't sufficient here's a chart comparing Fan Clubs to other loyalty programs.

Get customers hooked...

.. so they keep coming back for more. You know it's expensive to acquire new customers and more cost efficient to keep them coming back. But you have to give them reasons and appeal to them. Fan Clubs comes to the rescue!

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Get customers hooked...

The 3 kinds of marketers...

.. who deal with trends differently. Those who let it happen, those who make it happen, and those who wonder what happened. Which one are you?

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